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Certified Sales Professionals Drive Strategic Business Development

The Certified Sales Professional (CSP) designation is the sign of a committed, honest and knowledgeable consultative sales expert. A nationally recognized standard in sales excellence, the Certified Sales Professional designation is how sales professionals can differentiate themselves from others. CSP’s have been tried and tested in the consultative selling method; their goal is to help uncover the needs and issues of clients and assist in developing the optimum solution.

The Certified Sales Professional program was developed by CPSA’s Sales Institute to be a career-long commitment to sales excellence and professionalism. CSP’s are required to meet yearly professional development standards and personally commit to the Sales Institute’s Code of Ethics. Sales has become a respected profession of choice and the Sales Institute aims to maintain minimum standards and ongoing development of this next generation of professionals.

The Sales Institute is the only organization in Canada offering the Certified Sales Professional (CSP) designation. Are you ready to gain a competitive advantage? Register today!

These three small letters after your name pack an advantageous punch that’s hard to compete with. Over 86% of CSP’s report having gained a competitive advantage in the marketplace and 72% went on to rank in the top 25% of sales earners in their organizations. Earning your sales designation diminishes client apprehension and enables you to uncover mutually beneficial solutions that drive long term growth.

The Certified Sales Professional designation is well recognized in the sales and marketing industry as a way to validate your sales expertise, having successfully completed both written and oral examinations. Client and colleagues identify you as a competent sales professional who adheres to the CPSA Sales Institute’s standards of experience, knowledge, attitude, skill, and ethics. CSP’s have improved career growth opportunities and higher earning potential.

What is required for me to enrol?

Have a minimum of 2 years verified sales experience
Entry into the CSP Program requires a minimum of 2 years of professional selling experience. Follow the link above for a full explanation on why and what type of experience qualifies.

Complete the education requirements that demonstrate competence in Consultative Selling.
Completion of a formal sales training program is required for full registration in the CSP Program. Follow the link above for a full explanation of options available to complete this step.

My application has been accepted, now what?

Schedule and complete a written and oral exam
Once your experience and educational requirements have been completed, you are fully registered in the program and can go on to schedule and complete the exams required to become a Certified Sales Professional. Contact us or login to your cpsa.com to schedule your exams.

Agree to abide by the CPSA Sales Institute Code of Ethics
Upon successful completion of your exams, you will be asked to personally sign on and agree to abide by the Sale Institute Code of Ethics. This is a set of principles and standards that a certified sales professional will strive to adhere to with customers, organizations, competitors, communities and colleagues. Follow the link above to view the full Code.

How do I maintain my Designation?

Agree to fulfill the Maintenance of Certification requirement
Certified Sales Professionals are required to keep their skills sharp and stay on top of industry trends. The Sales Institute requires that each CSP completes and reports at least 20 hours of Professional Development on an annual basis. Follow the link above to see what activities qualify.

Remain a member in good standing of your professional sales association.


CPSA Sales Institute is waiving one year of membership fees for all those pursuing certification (valued at $154). CSP applicants must complete their certification exams within one year of registering.

  • CSP registration, $545
  • Register for CSP and CPSA′s sales training at the same time and SAVE up to $345
    CSP Registration and CPSA′s Professional Selling or Strategic Account Management, $1,795

For your company, the designation CSP will:

  • Set a measurable benchmark within your sales team
  • Differentiate your sales team by increasing their credibility
  • Decrease turnover by setting a hiring standard for new staff
  • Assist with ongoing training and career development
  • Demonstrate your commitment to the profession

CPSA’s Corporate Ambassador

Certified Sales Professional (CSP) Designations - Making it Relavant

What is a CPSA Sales Institute Ambassador?

The CPSA Corporate Ambassador Program was created to recognize the efforts of companies that are committed to total customer satisfaction, certification and the standards set by the CPSA Sales Institute.

A Corporate Ambassador must complete the following criteria in order to be considered for recognition:

Mandatory – The Company:

  • Supports the certification process with 50% or more of their sales force certified
  • commits to professionalism and continuous improvement by providing or supporting at least 20 hours of training annually

Optional – Certification is:

  • Part of the hiring criteria or preference is given to CSP's
  • Mandatory or strongly recommended for new and/or existing reps
  • Incorporated into the company professional development/training plan

Corporate Ambassador 2012: DuPont Pioneer

As a CSP...

  • You are identified as a highly competent professional who has demonstrated and met the standards for experience, knowledge, attitude and skills set by the CPSA Sales Institute
  • You improve your career growth opportunities, advancement, and earning potential
  • Employers know you have solid selling skills and the credentials to prove it
  • Customers know that you meet a set of rigorous standards for excellence and adhere to a strict Code of Ethics
  • You are committed to personal career development and lifelong learning

Enroll Now

In order for you to qualify to become a Certified Sales Professional, you must fulfill the educational requirement that demonstrates competence in Consultative Selling. Our Professional Selling and Strategic Account Management courses fulfill this requirement and are your best options for success. Bundle enrolment in the CSP program with one of these courses and you can save up to $345!