What is it? Nimble started off as a niche player in the CRM market. They have since grown into an internationally recognized and award-winning CRM tool. Nimble is simple and easy to rapidly implement. Their Nimble Smart Contacts widget is my favorite feature and truly makes it a leading Social CRM and sales enablement tool.
How do you use it to hack your sales? Two key ways you can use Nimble to hack your sales process are:
Using Nimble Smart Contacts Widget I can literally mouse over a name or email address on anything in my browser (web page, Facebook profile, Twitter profile or even inside SalesForce.com) and it will “automagically” display all the social data and profile information on that contact available in Nimble’s immense data warehouse – with one click I can create a new contact and assign a deal or next step to the contact. This literally saves hours a week of manual data entry for most sales people.
The second feature that really helps is the option to quickly flag a contact as important, when you do this Nimble will remind you every three weeks to reach out to them. We all know that we should follow-up, but many of us forget to do this, and with social integration, you can comment or interact with one or two clicks on LinkedIn, Twitter, Facebook or via email.
The other great benefit of this tool is it pulls my email messages from multiple email accounts and social interactions through Twitter into one message feed so I can see all of my recent interactions. It’s a great way to review client contact and interaction at a glance.
This sales hack is an excerpt from Shane Gibson's new ebook "12 Apps and Hacks for Sales and Social Selling". Download his ebook, audio book and slides here.
About the Author
Shane Gibson is an international speaker, sales trainer, and author on social media marketing, social selling and sales performance. He has spoken to over 100,000 people on stages in North America, Southern Africa, India, Dubai, Malaysia and South America. Shane Gibson is #5 on the Forbes.com list of the Top 30 Social Sales People in the World.
Shane’s books include Sociable! How Social Media is Turning Sales and Marketing Upside Down. Closing Bigger the Field Guide to Closing Bigger Deals and Guerrilla Social Media Marketing, co-authored with Jay Conrad Levinson.
Disclaimer: The views and opinions expressed in this article are strictly those of the author. CPSA does not endorse any of the companies, products and services mentioned within this article.