CPSA and Renbor Sales Solutions Inc. Announce Accredited Partnership

TORONTO, Canada (August 15, 2019) – The Canadian Professional Sales Association (CPSA) and Renbor Sales Solutions today announced a new accredited partnership. Graduates of Renbor Sales Solutions’ Proactive Prospecting program will now earn credit toward CPSA’s professional sales designations. The new partnership will focus on promoting the sales profession in Canada and supporting sales professionals as they build the knowledge and skills Canadian businesses need to succeed in today’s marketplace. 

Renbor has successfully helped companies like Bell Mobility, Imperial Oil, Business Development Bank, Ricoh and Ontario Telemedicine Network measurably improve their sales execution.  Leveraging a proven learning and development methodology with a focus on reinforcement and adoption, Renbor helps sales teams prospect more effectively—a key skill gap identified in the CPSA 2019 Sales Growth Report. 

“Helping companies succeed to actualize their objectives is a joint vision and goal for the CPSA and Renbor. I see this as an opportunity to help more Canadian companies by leveraging our combined strengths, a true win-win” said Tibor Shanto, Chief Revenue Officer, Renbor Sales Solutions Inc. 

Business leaders across Canada have made it clear that there is a talent shortage at all levels of the sales career path. As part of their mission to close the sales skills gap, the CPSA has consulted employers to create a Sales Competency Framework, a national set of skills required for success in sales. The CPSA works to develop partnerships with high quality education partners best positioned to teach these skills and accredit their programs. 

Said Richard Louttet, CPSA’s Vice-President of Certification and Education, “Renbor’s Proactive Prospecting program is aligned with the CPSA competency framework to deliver the skills that employers demand in this day and age. We’re excited to partner with a leading sales educator like Renbor Sales Solutions Inc.” 

For more information on Renbor Sales Solutions Inc. and CPSA, visit www.TiborShanto.com and cpsa.com

About Renbor Sales Solutions Inc. 

Renbor Sales Solutions is a Toronto based sales education and development provider.  Renbor helps companies translate their sales objectives into reality by focusing sales professionals on the fundamentals of execution.  Renbor’s proven 3D Development Model ensures adoption through reinforcement and a structured Follow-Through Action Plan process.  That coupled with the CPSA accredited Proactive Prospecting Program, enables clients to realize sustainable behavioral change in their teams selling, while better delivering against objective.  With a track record of helping companies build pipeline, Renbor continues to help companies who know that sales success is about Execution – Everything Else Is Just Talk! 

Media Contact: 
Tibor Shanto
Chief Revenue Officer
Renbor Sales Solutions

About CPSA

For sales professionals, team leaders and organizations across the country, the Canadian Professional Sales Association (CPSA) is your partner in building knowledge and skills to improve sales performance. As the advocate for excellence in sales, the CPSA invests resources in programming, curriculum development and professional designations to help individuals and companies become more successful through more effective sales. Our 20,000+ members benefit from learning resources, community building events and exclusive benefits.  The CPSA standards-based designation program provides the development and recognition opportunities employees desire and employers demand at every career stage. 

Media Contact:
Ashley Tompkins, Brand & Communications Manager

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