The CPSA Welcomes its first Agribusiness Education Partner, Assiniboine College

Assiniboine Community College combines classroom theory with hands-on learning, giving their students a comprehensive educational experience. All of their programs are designed to connect students with industries and communities for real-world experience and networking.


In Assiniboine’s Agribusiness Program, students learn both the business and the science behind the industry. Skills covered include agronomy, GIS, GPS and computer applications, livestock production, communications, customer service, sales, marketing, and business management. The Customer Relations course allows students to develop the skills needed to succeed in a career in sales in the Western Canadian agriculture industry. Students select an agricultural product or service and participate in a comprehensive case study and accompanying role plays for the entire semester.


“It is no secret that much of our graduates’ success in the industry can be attributed to professional sales skills. This accreditation benefits the college, employers and the students. It tells employers that they can expect a high level of sales acumen from Assiniboine’s Agribusiness Diploma graduates.”
says James Ellis, Agribusiness Program instructor at Assiniboine Community College.


The Agribusiness Program at Assiniboine Community College is recently fully accredited by the CPSA and provides students with 35-hours of pre-requisite education needed to pursue their Certified Sales Associate (CSA) designation.


CPSA Institute Accredited Partners are industry leaders and top sales training companies that deliver results-driven information and insights that will position students to succeed, now and in the future. Accreditation is assurance that students are receiving rigorous, standards-based training that help them develop the skills and knowledge needed to excel in a complex, competitive marketplace.



About Assiniboine Community College


Assiniboine Community College has been providing exceptional learning experiences for more than 55 years and offers certificate, diploma and post-graduate programs across a variety of disciplines including culinary arts and hospitality, business, agriculture and environment, health and human services, and trades and technology. The college also delivers apprenticeship programming in a range of skilled trades disciplines.


With more than 3,600 students, and campuses in Brandon, Dauphin and Winnipeg, Assiniboine provides comprehensive educational opportunities throughout Manitoba. The college also partners with many communities and organizations across the province to deliver customized education and training. Assiniboine’s annual provincial economic impact is $612 million.


Assiniboine Community College campuses are located on the traditional territories of Treaty No. 1 and Treaty No. 2, the shared traditional lands of Cree, Oji-Cree, Dakota, Dene and Anishinabek/Ojibwe peoples, and the homeland of the Métis Nation. We acknowledge their welcome to the students who seek knowledge here.



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About the Canadian Professional Sales Association

As the advocate for excellence in sales, the CPSA invests resources in programming, curriculum development and professional designations to help individuals and companies become more successful through more effective sales. We connect employers with employees, business with academia and the private sector with government to advance the sales profession and improve Canadian competitiveness.

The CPSA’s 20,000+ members benefit from learning resources, community building events and exclusive cost-savings benefits.

CPSA. Advancing Sales. Accelerating Performance.
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