Accredited Partner Webinar: How to Write Sales Emails That Really, Really Work
Are you frustrated by writing sales emails that don't get a good response? Either you're not getting many replies (cue the crickets) or your emails don't move the sales process forward much. (Cue the snails!)
Well, there's good news. In this new webinar, award-winning copywriter Steve Slaunwhite and Teneo Results president Lisa Leitch will show you strategies that will boost your sales email success rates by 35% or more.
You'll walk away with several step-by-step techniques you'll be able to use right away to craft emails that get noticed, get opened and — most importantly — get actions. Think of the impact that will have on your prospecting, your follow-ups, your sales.
- A few minutes of research will enable you to write customized messages that get better responses
- The double whammy approach to increase your response rate
- Blocking time every week to pro-actively prospect
Here are the details:
Date: Thursday, June 20
Time: 11am EST
Lisa Leitch, CSP2 CSL
President & Sales Strategist at Teneo Results
Lisa is driven by the mantra – Be Strategic. Be Pro-active. Be Brave. – and have been successfully training and coaching sales leaders and their teams to do the same for over 15 years.
She has worked with CPSA as a Strategic and Accredited Partner for the past 12 years training hundreds of corporate sales teams.
Lisa recognizes that the competitive sales landscape is ever changing and that sales teams need to evolve with the times. She transitions salespeople away from the standard “product & price” approach that isn’t enough to deliver revenue in today’s market. Rather, she trains & coaches salespeople to upgrade their skills, set goals, and have purposeful business conversations with their customers that generate results.
She also understands what it takes to be successful in sales as she was one of the top multi-million-dollar sales professionals in her industry, which earned her the role of VP of Sales & Client Services.
Many clients from the marketing and promotional, financial, home building material, agriculture and manufacturing sectors ask Lisa to work with them for three months to three years or more.
Lisa is a CSP – Certified Sales Professional and Certified Speaker Professional – the only female in Canada to hold the dual designation, along with the recent CSL – Certified Sales Leader designation.
Steve Slaunwhite is Canada's foremost sales-building copywriter. His specialty is teaching entrepreneurs, marketers and sales teams how to write communications that ignite prospect interest, generate leads, and close sales. Steve is the author of The Everything Guide to Writing Copy (Simon & Schuster) and has taught his sales writing techniques to dozens of companies, including Intuit, Scheduling Institute, ACAMS, Codan Law, and Osgoode Hall PD. His insights have been featured in such major media as Toronto Star, Direct Marketing News, New York Post, and The Wall Street Journal. You can find out more about Steve at: www.steveslaunwhite.com.