Purposeful Sales Strategies, offered by Teneo Results, a CPSA Accredited Partner


In this program from CPSA Accredited Partner Teneo Results, gain sales skills that guarantee greater results, whether you have 2 months or 20 years of sales experience. Be more strategic, proactive, and brave with your customers.

• Stand out in the crowded marketplace.
• Get results by applying proven, purposeful selling strategies

This interactive training and coaching program consists of pre-work, two-day interactive classroom training, and six months of live group coaching calls to help you put your new strategies and tools into practice, ending with a final practicum to demonstrate your strategic selling skills

Key Learning Objectives

  • Map out winning strategies and apply practical tools as you work through the 6 Conversations of the Sales Cycle, including Self-Talk, Strategy, Reason to Meet, Purposeful Meeting, Presenting Solutions and Secure a Yes! Be proactive, rather than reactive with smarter territory management and successful client conversations
  • Use the PURPOSE Consultative Conversation Framework to have more purposeful/consultative conversations with clients
  • Create a key account plan for existing customers that will steer you to the real decision makers; ask better questions that uncover bigger sales opportunities via our PURPOSE conversation model
  • Move away from product and price conversations by learning how to add value with 3-Option Proposals, using the Circle Back Questioning Technique, and applying Negotiation & Follow-up Strategies to secure the sale Align your personal sales goals with your company goals with a plan for success Become a proud sales professional by identifying your personal brand. Learn the characteristics and habits of a successful sales professional

Who Should Attend

  • Sales Professionals with 2 months to 2 years of sales experience who want to build a foundation consisting of common language, tools and processes to grow sales, no matter how much or how little experience they have

What do you get when you attend

  • This course provides full pre-requisite education toward the Certified Sales Associate (CSA) designation

September 11-12, 2019

Register now

Course Fees:

$1, 995 + tax for CPSA member
$2,294 + tax (includes 1 year membership with CPSA)
Location: Edmonton
Course Language: English

For more information visit
11/Sep/2019 10:30
12/Sep/2019 19:00
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Toll free number
1 888 267 2772
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