CPSA Webinar: Embracing the “Digital First” Sales Reality

Using digital channels and tools for selling isn’t new. Google, Blogging, podcasting and LinkedIn have all been around for close to 20 years. Up until recently they were seen as add-ons to a traditional sales and marketing process. Digital first sales and marketing was supposed evolve to dominate to in 5-10 years from now, but the present market conditions have accelerated the reality.

Today businesses that want to survive and thrive in the new normal have to shift their strategy to put digital tools, platforms, and networks on the top of the priority list. In this session Shane Gibson, author, speaker and sales thought leader will share:

  • 10 shifts in the market all salespeople and business leaders need to address
  • Success stories of organizations that have successfully and rapidly adopted to the new reality
  • Key elements competencies of a digital first sales leader

Date: Thursday, June 25
Time: 1:00pm-2:00pm EST


Your Host:
shane gShane Gibson is a Vancouver-based International Speaker, author and B2B/Enterprise Sales trainer  who has addressed over two-hundred thousand people over the 25 years on stages in North America, Southern Africa, India, Dubai, Malaysia and South America. He is known as one of Canada’s foremost speakers on the topic of social media and sales performance. As a trainer, coach and motivational speaker he combines a diverse background in sales force leadership, new entrepreneur development and extensive sales and leadership coaching. Shane is the Co-Founder and Facilitator of the Enterprise Sales Professional Certification Program delivered in partnership with the Canadian Professional Sales Association and has been named #5 on the list of “The Top 30 Social Sales People in the World.”
25/Jun/2020 13:00
25/Jun/2020 14:00
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