Masterclass Workshop Series: Navigating Tough Sales Conversations

As a sales professional, you’re bound to face a number of tough conversations throughout your career. Some with current customers, others with your boss, some even with prospects. No news, bad news, or simply having to say "no" - procrastinating these intimidating conversations or tasks may seem like the ideal course, but what if there was a way to face these head-on, while positioning yourself as a trusted salesperson of choice? 

These three, 1-hour sessions will serve as a crash-course for being strategic, proactive, and BRAVE in many of the tough situations you’ll face in your sales career. The tools, strategies, and templates you’ll take away from these sessions will give you the confidence needed in order to face daunting tasks head-on, without jeopardizing your valuable business relationships.

Non-Member Series Price: $299+ HST
CPSA Member Series Price: $199+HST 



Learn more about each masterclass:

  • Workshop #1: Meeting with PURPOSE!
    How to get in the door and convey a strong reason to meet
Date: Wednesday, February 8, 2023
Time: 11:00am-12:00pm EST

Standing out in your prospect’s inbox is one of the toughest aspects of a sales career – especially with it being so easy to simply hit “delete”. In this webinar, you’ll learn the secret formula to ensure your prospects will not only open your emails, but actually set meetings.

We’ll discuss:
- How to craft your strong Reason To Meet
- What to include (and what to leave out!) of your emails
- Crafting the “What’s in it for me?” for your prospects

Want to attend this individual workshop? Register here.

  • Workshop #2: How to deliver tough news in sales
    How to convey difficult news without risking your business relationships
Date: Wednesday, March 8, 2023
Time: 11:00am-12:00pm EST

There are few things more nerve-wracking than having to deliver tough news to a valued client or prospect. The fine line of holding firm, being empathetic, and not jeopardizing your business relationships can be tricky! Join this 1-hour webinar to learn how to confidently face daunting conversations head-on (no more procrastinating or hiding!) while working towards win-win situations.

We’ll discuss:
- What causes tough conversations
- Conveying tough news, while positioning yourself as a trusted advisor
-When to sound the alarm – being strategic, proactive, and brave

Want to attend this individual workshop? Register here.

  • Workshop 3: Communicating your Competitive Advantage to prospects
    How to win business when the prospect is happy with their current vendor
Date: Wednesday, April 12, 2023
11:00am-12:00pm EST

We all have that one prospect who seems nearly impossible to convert into a client. This fast-pace webinar is aimed at setting sales professionals up with the tools they need in order to help those tricky prospects see the value and differentiation in their services – even when they’re content with their current vendors.

We’ll touch on:
- Handling Objections
- Irresistible Value Propositions
- Conveying the key reasons change can be beneficial for your prospect

Want to attend this individual workshop? Register here.

Your Facilitator: 

Lisa Leitch – Founder & Chief Sales Officer

Lisa LeitchLisa Leitch – Founder & Chief Sales Officer for Teneo Results is driven by the mantra – “Be Strategic, Be Pro-active, Be Brave!” – and has been successfully training and coaching sales leaders and their teams to transition their salespeople away from the standard “product & price” approach to have more purposeful business conversations with the ideal profitable buyers that drive results. Lisa Leitch, CSP2 is the first female to earn the dual designation of CSP – Certified Sales Professional and Certified Speaking Professional – the highest designations in both professions. Teneo Results has been a CPSA Training Partner for over 15 years.

08/Feb/2023 11:00
12/Apr/2023 12:00
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