Events

Webinar: The Power of Empathy in Sales - How Empathy Creates Differentiation

In today's competitive marketplace, the ability to connect with clients on a deeper level is more important than ever. Empathy — the capacity to understand and share the feelings of others — is a powerful tool in the sales process. In this session, we'll explore how empathy can transform your sales approach and drive meaningful results.

Join us to learn practical strategies for integrating empathy into your sales process and discover how it can create differentiation, foster loyalty, and ultimately lead to long-term success.

Session Objectives:

  • Cultivate empathy and emotional intelligence to strengthen your sales approach
  • Enhance customer relationships by building trust and fostering long-term loyalty
  • Discover practical strategies for demonstrating empathy in sales interactions
  • Understand the definition and importance of empathy in today's sales environment

Learning Outcomes:

By the end of this session, you will:

  1. Gain valuable insights to elevate your sales skills through empathy
  2. Learn ways to differentiate yourself and stand apart from others in sales
  3. Discover actionable methods to drive value and stay top of mind with clients
  4. Identify ways to increase customer loyalty through empathetic engagement

Details: 
Date: Wednesday, November 27 , 2024
Duration: 
1 Hour
Time: 
11:00am-12:00pm EST
Language: 
English
Platform: 
Zoom
Registration: 
CPSA Members-Only. Members must be signed-in to register.

You must be a CPSA member to attend. Attend the webinar by signing up for a CPSA trial mebership today!

FREE TRIAL

Your Speaker: 

Abdullah KhafiAbdullah Khafi
Sales Leader, Best Buy Business

Abdullah is a visionary sales leader with over a decade of experience driving business growth, empowering teams, and crafting innovative strategies across diverse industries. As the Sales Leader at Best Buy Business, Best Buy Canada, he combines servant leadership with adaptability to foster a collaborative and customer-centric environment, always putting the needs of his team and clients first.

Abdullah leads a high-performing team of account managers across Canada, playing a pivotal role in crafting and executing targeted sales strategies within the hospitality and commercial AV sectors. His efforts have significantly enhanced the value of Best Buy Business's offerings, making them more competitive and driving increased market presence for clients. His leadership experience spans key roles at Loblaw Companies Ltd. and JYSK Bed Bath Home, where he led large teams, significantly improved customer satisfaction, and consistently delivered strong sales performance.

Abdullah is a dedicated lifelong learner with a strong academic background, including an Executive MBA from the Quantic School of Business and Technology (2021) and a Master of Science in Financial Services Management from the University of Surrey, England (2010). He earned his Certified Sales Professional (CSP) designation from the Canadian Professional Sales Association (2020) and recently completed McKinsey & Company's Management Accelerator program through the Asian Leadership Academy in 2023, further enhancing his leadership and strategic expertise.

Abdullah's resilience in navigating challenges and his forward-thinking approach to market expansion have consistently positioned him as a standout leader, delivering success while inspiring those around him to achieve their full potential.



Start:
27/Nov/2024 11:00
 
End:
27/Nov/2024 12:00
 
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