Better Account Plans

This 1.5-hour online course is a crash course designed to help you build effective account plans and improve your understanding of the dynamic relationship you have with your existing accounts. By breaking down your account management process, this course helps you develop the skills to retain and grow business into profitable accounts.  


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CPSA MEMBERS NON-MEMBERS

Member Price $49

Non-Member Price $69


Who Should Attend 

Any sales professional looking for a tried, tested and true strategy to build better account plans and increase their sales.  

Learning Outcomes 

After completing this course, learners will be able to better manage their accounts by learning to: 

  • Analyze existing accounts and buying influence roles  
  • Make sales forecasts and develop account plans  
  • Maximize administration and reporting effectiveness  


Course Format 

This is a self-guided course available for use online. Students will work through a variety of readings, digital multimedia, and accompanying activities. This course can be done at your own pace in either one or multiple sessions. Learners will have access to the course for 90 days following purchase. 

Course Cancellation Policy  


Testimonial

"We have been in business for over 40yrs, with an extensive dealer network but never was able to implement a structured or focused account management plan. The tools provided in this course are simple yet allow us to properly plan based on account potential and track account details."

J. Xenopoulos

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