Designations for your team

Train and Retain Top Talent and Boost Your Bottom Line

CPSA helps you hire, motivate, train and retain top sales talent, meet higher standards, and get better results. 
As your sales team members work progress in their careers, we empower you to support them with new skills and deeper knowledge to help them achieve more and perform at their best.

The new graduated designation framework supports sales professionals at every stage of their career, in every role, from entry to leadership by building on a rigorous, standards-based framework developed in partnership with industry leaders – top sales organizations that have their finger on the pulse of what it takes to succeed in sales today.

A professional designation recognizes skills that equip your team with on-the-ground sales essentials like Consultative Selling, Negotiation, and Relationship Management, as well as advanced knowledge and skill sets like Strategic Account Leadership, International Sales, and Effective Sales Leadership.

Read our case study here about ReSource Group Canada putting all of their sales people through the CSP® designation, why they are doing it, how they are finding it and the results they have seen so far!

Implementing the CPSA Institute's designation framework for your sales force creates company-wide commitment, embodies best practices, and accelerates performance across your entire organization.

  • Attract and retain top sales professionals
  • Build your team’s confidence and culture
  • Prepare top performers to take on new challenges
  • Implement shared processes that drive performance
  • Support your team in achieving more, more consistently

Not sure what your team really needs? Ask about our Assessment Tool, which measures and reports on individual and team competencies, and find out how we can help you chart the best route to excellence, drawing on CPSA’s full range of training, resources, and designations.

Find out more.
Request a consultation or phone us at 1 888 267 2772.

CSAs demonstrate a solid foundation for success in sales roles. Begin your journey to becoming a designated professional.
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