Most sales reps would rather endure a root canal than make a cold call. Cold calling is often be grueling so many reps procrastinate. And as they delay, the thought of dialing becomes more and more onerous. But it doesn't have to be that way if you follow these 15 simple tips:
Cold calling doesn't have to be as miserable as we sometime make it. Follow these tips and you'll create momentum and the process will not be so taxing. It'll be easy, faster and more effective. Just do it.
About the Author:
Jim Domanski, President of Teleconcepts Consulting works with companies and indivudals who struggle to use the telephone more effectively to sell and market their products and services