Selling yourself through a professional résumé can be tricky, even for the most seasoned salesperson. However, there are some very simple ways to spruce up a résumé and increase your chances of landing a dream job. If you are a closer, then all you need to do is get your foot in the door for that coveted interview. Below are seven tips for an effective sales résumé.
1. List Your Strengths – Many sales résumés will start with an introductory paragraph and a list of the salesperson's skills. Experience with contract negotiations, for example, is something you will definitely want to include on the list.
2. Focus on Results – You can wax poetic about your skills all you want. However, employers want to see some hard data about your results on the résumé. Show them how you have helped your past employers improve their bottom line.
3. Use Powerful Words – When offering descriptions of each position in your work history, use positive and action-packed words. Start sentences with terms like "pioneered," "grew," "commissioned" and "generated."
4. Respect Past Confidentiality Agreements – While you do want to explain some of your most effective sales strategies and past performance stats, you also need to honour any confidentiality agreements you have signed. Some companies wish to keep certain figures and sales tactics a secret.
5. Read Your résumé Aloud – One of the best ways to objectively proofread your own writing is by reading it aloud. Often times, people will read things in their mind the way they want them to be and not how they really are. You may catch some mistakes by reading the résumé aloud or decide you want to rewrite certain areas.
6. Keep it Down to One Page – This goes for all types of résumés, as a matter of fact. Hiring managers want a summary of your work history and qualifications, not an autobiography.
7. Consider Hiring a Professional – If you aren't confident in your writing skills and/or your ability to put together a great résumé, it might be time to consult a professional. résumé writers are available through many sites, such as Elance and Get A Freelancer.
The fact is, salespeople are some of the best professionals when it comes to handling interviews. However, résumés can be a bit harder to nail down. By following the above advice, you will take a lifeless résumé and turn it into a dynamic selling tool that will help land you a great sales position.
This article is contributed by Heather Johnson, who regularly writes on the topic of career exploration.