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On September 30th, the CPSA offered the Driving Sales Productivity Webinar, sponsored by Microsoft. If you missed it, don't worry! You can watch the recorded presentation here.

Driving Sales Productivity Webinar

The sales landscape has changed and it’s more complicated than ever. On top of doing more with less, Salespeople are facing significant changes in customer buying behavior. To continue to sell effectively, salespeople need to change the way they sell. Using customer success stories, Greg Cooper, Corporate Accounts and Partner Sales Lead at Microsoft Canada will look at key elements required for sales leaders and their teams to achieve success in the modern age of selling:

• Best practice sales processes
• Sales & mobile productivity
• Creating amazing customer experiences

About Greg Cooper:

Greg Cooper leads the group responsible for the marketing, selling and implementing a full range of Microsoft products, solutions and services to the midmarket customer segment ranging from enterprise to small business. He has devoted his career towards the profession of Sales & Marketing; with a passion towards developing professional sales teams.

Since joining Microsoft in 2005, Greg has held management roles across the Sales and Services organizations in North America. Previous to joining the Canadian team, he served as a Field Sales Leader within the Central Region of the United States.

About the Canadian Professional Sales Association
Since 1874, we’ve been developing and serving sales professionals by providing programs, benefits, and resources that help you sell more, and sell smarter.
Contact us today at or 1-888-267-2772 to see how we can help you and your team reach new heights in sales success.

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