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Topics Covered: <a href='/resources/search/?query=women in sales'>women in sales</a> | <a href='/resources/search/?query=Sales Management'>Sales Management</a> | <a href='/resources/search/?query=Podcast'>Podcast</a>
Sales Leadership
Jul 27, 2017 | Canadian Professional Sales Association lock

In the July 2017 SalesProChat episode, Lori Richardson talks with host Bill Banham about Women in Sales. Bill and Lori consider challenges faced by saleswomen in certain sectors, the opportunities to grow the numbers of women in B2B sales leadership roles and ways to create more gender balance at all levels of an organisation.  

Lori Richardson is founder and CEO of Score More Sales. Lori leads efforts for B2B front-line sales growth and works with technology brands worldwide. 

Lori is a people person, a “super-connector” and she gets great joy in helping newer SDRs and other sales reps learn ways to grow net-new revenues. Lori is also President of WOMEN Sales Pros, President, WOMEN Sales Pros, an organisation dedicated to helping smart, savvy women get into B2B sales positions and sales leadership.


Listen to the show to discover:

  • Is there still a gender gap in Sales?
  • Tips to help more women to get into sales
  • How can companies develop more women leaders? 
  • Is there still a perception that many sales roles, such as those in the automotive sector, are male-dominated? 
  • Why are women under-represented in sales and sales management roles?

Join The SalesProChat Twitter Chat, July 27, 1 pm ET

women in sales twitter chat with lori richardson


Every month we present a SalesProchat podcast and host a #SalesProChat Twitter chat. SalesProChat brings sales pros and business leaders together to discuss major topics in Sales. On Thursday July 27, 2017 at 1:00 ET the CPSA will host our next Twitter chat.

Business leaders, sales professionals and high-profile industry experts from across Canada and the US will come together on Twitter to share tips, strategies and enjoy lots of virtual networking.

The July 2017 #SalesProChat Twitter chat will consider the following questions:

Q1: Is there still a gender gap in #sales? #SalesProChat
Q2: How can companies develop more women leaders? #SalesProChat
Q3: Why are women underrepresented in sales and sales management roles? #SalesProChat
Q4: How can we recruit more women in sales? #SalesProChat

Listen to the interview with Lori Richardson

More About the Canadian Professional Sales Association

Since 1874, we’ve been developing and serving sales professionals by providing programs, benefits, and resources that help you sell more, and sell smarter. 

Contact us today at or 1-888-267-2772 to see how we can help you and your team reach new heights in sales success.

Copyright ©2017 by The Canadian Professional Sales Association. For permissions, contact


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