You might have the best product or service in the world, but, if you cannot communicate how your product or service will be of value to your potential customers, you will not sell. In this webinar with Agnes Lan, Vice President of Sales at Change Connect, learn to be able to explain your proposition in a way that appeals to them and outlines the value that you will be bringing to the table.
In this one hour session, you’ll understand how to carefully craft your UVP to appeal to each customer and their unique circumstances.
Agnes Lan, P.Eng., MBA
VP, Business Development at Change Connect
Described as influential and inspirational by her clients and peers, Agnes Lan helps organizations grow through change. She has a knack for breaking down complex strategies into tangible business tactics. Leading the way in Sales Transformation for SMBs and Enterprises alike.
Agnes has considerable experience on the assessment, strategy, design and implementation of business transformations in various industries with a focus on Sales - customer focused business strategies, organization design, sales efficiency and transformation. Agnes has consulted for clients in Broadcast and Media, Advertising and Marketing, Distribution and Warehousing, Education, Manufacturing, Professional Services and Construction.
With degrees from the University of Toronto, Indiana University Kelley School of Business, Hong Kong University of Science and Technology and Harvard Business School, her passion for learning contributes to numerous professional designations as a Professional Engineer, Lean Black Belt Professional and ADKAR Change Management Practitioner.
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