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CPSA Sales Tips For The Pros Podcast Series

Sales Tips For The Pros

Canadian Professional Sales Association

The Sales Tips For The Pros series gets to the heart of what it takes to be a great leader. Listen to this podcast series to hear from seasoned pros and get insights into how you can build a successful career in sales.

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Episode 24: Advancing Women in Sales through Mentoring, Education and Partnerships
Canadian Professional Sales Association,

In this episode we discuss ways to advance women in the sales profession. Our guest is Kathleen Kischer, Founder of Women In Sales (WINS) and Senior Consultant at the Headhunters.

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Episode 23: Using Email to Grow Sales
Canadian Professional Sales Association,

In this episode of SalesProChat, we hear from Toronto-based Shawn Finder about email marketing best practices and tips to stay compliant.

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Episode 22: How to Be a Transparent Sales Leader and Increase Team Engagement - Part 2
Canadian Professional Sales Association,

In part two of this CPSA interview, Chris Champagne and host Bill Banham will discuss four proven ways to be a transparent sales leader, increase team engagement, and in turn, give your salespeople a strong platform for continued success.

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Episode 21: Sales in Publishing and Developing a Culture of High Performce
Canadian Professional Sales Association,

In this episode Bill Banham chats with Michelle Sartor, Vice President Sales, Nelson Education about the unique challenges of a sales career in the publishing sector and how training can help.

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Episode 20: How to Be a Transparent Sales Leader and Increase Team Engagement - Part 1
Canadian Professional Sales Association,

In part one of this CPSA interview, we’ll consider why managers of salespeople should be transparent in their leadership strategy.

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Episode 19: Sales in Manufacturing and Distribution
Canadian Professional Sales Association,

In this episode, we consider how deep-level sales training has helped propel the Saeplast sales team to achieve results. Our guest is Brian Gooding, Managing Director at Saeplast Americas Inc.

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Episode 18: Consultative Skills For Selling to Larger Accounts
Canadian Professional Sales Association,

In this Sales Tips For The Pros interview, we’ll hear from sales coach David Johnston on why you need to build trust before prospects will buy. Listen as David explores why the consultative selling approach works and what you need to do to ensure success.

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Episode 17: Why Leaders Need to Better Understand the Strategy of Sales
Canadian Professional Sales Association,

In this Sales Tips For The Pros interview, we’ll hear from Catherine Davies, Senior. Advisor, National Accounts at CPSA about why sales leaders need to better understand the strategy rather than just the day-to-day practices and how to get there.

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Episode 16: Proactive Prospecting
Canadian Professional Sales Association,

In today’s economy, businesses and sales professionals cannot afford to wait for customers to beat a path to their door. Companies must “go on the offensive” and take a proactive approach to finding new customers and new sources of revenue.

In this CPSA podcast, we'll consider the concept and execution of 'proactive prospecting'. Our guest this time is Toronto-based sales expert and trainer Tibor Shanto.

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Episode 15: What Does an Ideal Prospect Look Like?
Canadian Professional Sales Association,
In this episode we get into the strategy and science of understanding one's ideal prospects and customers. Our guest is James Muir, author of the #1 best-selling book, The Perfect Close.

James is a professional sales trainer, speaker and coach. As Vice President of Business Development at Avaap he in the trenches daily with reps educating, coaching and taking on the challenges of the day. His content and interviews are some of the best out there and his website packs some impressive tips and eBooks!

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Episode 14: Innovation in Sales
Canadian Professional Sales Association,

In this episode of the Sales Tips For The Pros podcast, we discuss ways to grow sales opportunities. Our guest expert is Mario Martinez Jr. Mario is CEO at Vengreso.

Mario addresses the needs of sales leaders seeking new ways to get ahead of their competition.

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Episode 13: Engaging the Global Sales Community
Canadian Professional Sales Association,

In this Sales Tips For The Pros podcast, Bill Banham talks with Jonathan Farrington about how to grow a following of sales pros.

Jonathan is the creator and CEO of Top Sales Worldand the editor of Top Sales Magazine. He is also a globally recognized business coach, mentor, author, keynote speaker, and consultant, who has guided hundreds of companies and thousands of individuals around the world towards optimum performance levels.

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Episode 12: Professional Sales Development - Benefits of CPSA Designations
Canadian Professional Sales Association,

In the latest Sales Tips For The Pros podcast from CPSA, Bill Banham chats with Martin Boucher, Vice President of Sales at Canadian Professional Sales Association about the designations available from CPSA and why they matter.

As VP Sales at the CPSA, Martin strives to contribute to the Association’s mission for the success and growth of sales professionals in Canada.

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Episode 11: Sales and Caring for Referrals
Canadian Professional Sales Association,

A referral is one of the best types of lead a salesperson can get. Since referrals have a much shorter sales cycle and higher close rate you’d think we’d all be out asking for more. Sadly, we are not because most of us are very uncomfortable asking.

In this Sales Tips For The Pros podcast episode we are joined by Alice Heiman, Founder and CSO at Alice Heiman, LLC.

Listen as we consider practical and proven tips to ensure you receive and convert more referral leads. Alison will help you take care of the referrals you get and do such a great job that more keep coming in!

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Episode 10: Sales and Entrepreneurship
Canadian Professional Sales Association,

Sales and Entrepreneurship with Kelly Roach

In this CPSA podcast episode, we hear from Kelly Roach about the how and why of becoming an entrepreneurial-minded sales superstar.

Kelly is a business growth strategist, bestselling author, podcast host and founder of Kelly Roach Coaching, a rapid growth coaching and consulting company for business owners, entrepreneurs, and executive leaders. She helps business do better by using innovative business strategies to increase productivity and profits.
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Episode 9: Velocity Selling - How to Attract, Engage and Empower Prospects to Buy
Canadian Professional Sales Association,
Listen to this Sales Tips For The Pros episode from CPSA as we chat with sales guru, Bob Urichuck about the idea of Velocity Selling and how it can help sales reps to engage prospects.
Episode 8: How Employee Advocacy Can Grow Your Brand
Canadian Professional Sales Association,
In this episode of the Sales Tips for the Pros show, Mario Martinez Jr. will help you discover how employee advocacy programs at your company can mean more sales.
Episode 7: How AI is Changing Marketing and Sales
Canadian Professional Sales Association,
In this episode of the CPSA Sales Tips For The Pros show, we chat with Shane Gibson about how AI is changing how we sell.
Episode 6: Creating a Performance-First Workplace Culture
Canadian Professional Sales Association,
In this episode of the CPSA Sales Tips For The Pros show, we chat with Mark Franklin about creating a top work culture which drives results.
Episode 5: How Can We Get More Women in Sales Leadership Roles?
Canadian Professional Sales Association,
In this episode of the CPSA Sales Tips For The Pros show, we chat with Patti Pokorchak, Sales coach and award-winning marketing and sales executive.
Episode 4: Finding and Nurturing Top Sales
Canadian Professional Sales Association,
In the 4th episode of the CPSA Sales Tips For The Pros show, we look at finding and keeping top sales talent.Guest Jamie Hoobanoff shares her experiences
Episode 3: Emotional Intelligence in Leadership
Canadian Professional Sales Association,
In the third episode of the CPSA Sales Tips For The Pros show, we consider the role of EQ in Sales leadership
Episode 2: Qualities of the Best Sales Leaders
Canadian Professional Sales Association, Social Media & Tech Series
In the second episode of the CPSA Sales Tips For The Pros show, we will investigate the qualities and qualifications associated with the very best in sales.
Episode 1: Developing Salespeople of Tomorrow
Canadian Professional Sales Association, Social Media & Tech Series
In the latest episode of the CPSA Sales Tips For The Pros show, Kristen Harcourt is joined by Karen Boehnke Peesker, PhD, Research Associate at the Cranfield School of Management and Principal at KAM Sales & Management Consulting.

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