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Change Connect conducted a survey with over a hundred sales managers this summer; they’ve indicated that hiring the right people is the second bi...

CPSA Webinar: Writing Sales Emails During Sensitive Times

Aug 9, 2021 | Canadian Professional Sales Association

CPSA Webinar: Virtual Sales Strategies for High ROI

Aug 9, 2021 | Canadian Professional Sales Association

CPSA Accredited Partner Webinar: The Impact of the New Economy on Selling

Aug 9, 2021 | Canadian Professional Sales Association

Building Lasting Rapport Online- Nurturing Genuine Relationships

Apr 2, 2021 | Sandro Verrelli CSL, President & CEO, CPSA

Building lasting rapport with your prospects and customers is a crucial step in achieving sales success but as we enter unprecedented times during th...

Member Insights Report 3: How Canadian Businesses Are Coping Under COVID-19

Mar 26, 2021 | Canadian Professional Sales Association

This report is the third in a series of reports meant to shine line on the state of the sales industry during the pandemic. In February, the CPSA con...

CPSA Panel Webinar: The Impact of COVID-19 on the Insurance Industry

Mar 9, 2021 | Canadian Professional Sales Association

Managing Enterprise-Level Accounts to Grow your Business

Feb 1, 2021 | Canadian Professional Sales Association

With many organizations facing budget constraints and less willingness to invest in new products and services in the face of the COVID-19 pandemic, ac...

CPSA Webinar: Future Proof Your Sales Team -The New Virtual Sales Competency Map

Dec 17, 2020 | Canadian Professional Sales Association

CPSA Webinar: How to inspire confidence and motivation during times of uncertainty

Nov 3, 2020 | Canadian Professional Sales Association

CPSA Accredited Partner Webinar: Road Warriors to Tech Titans – How to Confidently Sell Virtually

Nov 3, 2020 | Canadian Professional Sales Association

This interactive webinar will be focused on the changes needed to turn your sales team of Road Warriors into Tech Titans who are effectively selling v...

CPSA Roundtable Webinar: Coming Out Strong in a Post COVID-19 Economy

Sep 3, 2020 | Canadian Professional Sales Association

As the Canadian economy begins to adjust to the new normal, it is more important than ever for organizations to have strong sales leadership. Orga...

Member Insights Report 2: How Canadian Businesses Are Coping Under COVID-19

Aug 31, 2020 | Canadian Professional Sales Association

This report is the second in a series of reports meant to shine line on the state of the sales industry during the pandemic. In mid-June, the CPSA co...

Member Insights Report 1: How Canadian Businesses Are Coping Under COVID-19

May 28, 2020 | Canadian Professional Sales Association

The CPSA recently conducted a survey among its members to gain insight on how the pandemic has affected day-to-day sales activities and to identify ho...

CPSA Webinar: Resilience and Mindset During Uncertain Times

May 19, 2020 | Canadian Professional Sales Association

The current state of the world can impact us all personally and professionally. It is fundamentally changing the way we as sales professionals work,...

CPSA Webinar: Inspect, Assess, and Coach to Win Bigger Deals

May 7, 2020 | Canadian Professional Sales Association

Competition for new business has never been more intense. Despite lots of traditional sales training, most Sales Leaders have no plan or process to I...

CPSA Webinar: Sales Coaching Through Crisis: Maintaining Relationships and Business Continuity

Apr 29, 2020 | Canadian Professional Sales Association

The COVID-19 pandemic is impacting all of us personally and professionally. It is fundamentally changing the way we as sales professionals work, as ...

CPSA Webinar: CPSA Webinar Selling and Succeeding in Turbulent Economic Times

Apr 24, 2020 | Canadian Professional Sales Association

This webinar, hosted by Shane Gibson will give attendees the tools, insight and strategies needed to respond to today’s marketplace conditions...

Our Commitment to the Sales Community

Apr 3, 2020 | Joy Sayers CSL, President & CEO, CPSA

As the COVID-19 pandemic continues to impact us and our businesses, it has never been more important to keep abrea...

COVID-19 Support: Eligible Business can Receive Wage Subsidies of up to 75%

Apr 1, 2020 | Joy Sayers CSL, President & CEO, CPSA

Here at the CPSA, my team and I are committed to keeping up-to-date on any news and announcements that may help Canadian businesse...

OPPORTUNITY FORM

Jan 17, 2020 | Canadian Professional Sales Association

Use this template to turn product conversations into purposeful business conversations using the 8-steps of consultative selling. DOWNLOAD PDF

TERRITORY PLANNING TEMPLATE

Jan 17, 2020 | Canadian Professional Sales Association

The purpose of this form is to help you develop and map out your territory plan and strategies that will help you achieve your goals. DOWNLOAD PDF

Improving Morale in the Sales Department

Nov 26, 2019 | Canadian Professional Sales Association

Low levels of morale in the sales department can harm productivity and cut potential profits. So how can leaders of sales professionals ensure that th...

Aligning Incentives with Sales Targets

Nov 19, 2019 | Canadian Professional Sales Association

Targets are at the core of the sales profession. More than any other role in a company, sales performance is directed by, and measured through, achiev...

[INFOGRAPHIC] 6 Ways to Personalize YOUR Pitch with Social Selling

Nov 12, 2019 | Sandler Training

Every time you identify, contact, or network with connections online, you're employing a social selling strategy. Social Media and online marketing ha...

Getting Buy-In For Sales Training

Nov 12, 2019 | Canadian Professional Sales Association

Your salespeople are essential to the success of your business. They need to be experts in areas such as prospecting, relationship building, needs an...

LinkedIn® Levers Tool - Sandler Training

Oct 15, 2019 | Sandler Training

Researching a prospect or client? Information on LinkedIn can be a huge help - Use this checklist from Sandler Training for ideas to consider whe...

Advancing Women in Sales through Mentoring, Education and Partnerships

Oct 15, 2019 | Canadian Professional Sales Association,

In this episode we discuss ways to advance women in the sales profession. Our guest is Kathleen Kischer, Founder of Women In Sales (WINS) and Senio...

Tips to Attract Top Sales Talent on a Limited Budget

Sep 24, 2019 | Canadian Professional Sales Association

For a small business, hiring top sales talent is a must if you want to grow your revenue and market share. Attracting the best salespeople often come...

Collaboration-Focused Tech That's Changing How Teams Sell

Sep 9, 2019 | Canadian Professional Sales Association

Team selling is no longer a dirty term, in fact it’s an integral part of account-based selling. While salespeople have traditionally avoided co...

Become a CPSA Content Contributor!

Sep 2, 2019 | Canadian Professional Sales Association

Each month, CPSA members and the larger CPSA Sales Community visit the Learning Hub in search of solutions, new ideas and strategies on how to excel a...

The Five Most Common Social Selling Mistakes

Sep 2, 2019 | Canadian Professional Sales Association

Social selling is an important strategy for the modern sales professional. A LinkedIn case study showed that “engaged social sellers gener...

[EBOOK] LinkedIn: The Sandler Way - 25 Secrets that Show Salespeople how to Leverage the World's Largest Professional Network

Aug 27, 2019 | Sandler Training

CPSA Accredited Partner, Sandler Training began work on this ebook because they've found that so many sales professionals struggle with this mysteriou...

How to Be a Transparent Sales Leader and Increase Team Engagement - Part 2

Aug 26, 2019 | Canadian Professional Sales Association,

In part two of this CPSA interview, Chris Champagne and host Bill Banham will discuss four proven ways to be a transparent sales ...

[INFOGRAPHIC] 10 Ways to Achieve Your Top Sales Priorities

Aug 22, 2019 | RAIN Group

CPSA Accredited Partner, RAIN Group recently surveyed 423 sales and enablement leaders and discovered their top 10 sales priorities for the year ahead...

How to Be a Transparent Sales Leader and Increase Team Engagement - Part 1

Aug 19, 2019 | Canadian Professional Sales Association,

In part one of this CPSA interview, we’ll consider why managers of salespeople should be transparent in their leadership strategy. Liste...

It's Not About Making a Fast Buck. Why Relationships Matter

Aug 12, 2019 | Canadian Professional Sales Association

As sales technology becomes more and more prevalent in sales, the role of the salesperson is changing. With the increasing automation of manual proces...

Generation Z and Sales

Aug 5, 2019 | Canadian Professional Sales Association

Sales: The Next Generation (These Are The Voyages of the Gen Z Sales Pros) Want to feel really old? Those young kids you keep referring to with the bl...

Asking For Referrals in the Digital Age

Aug 1, 2019 | Sandler Training

Referrals and introductions should be central to building a quality pipeline for your business. Most sales professionals are leaving up to 75% o...

How to Build a Winning Sales Compensation Structure

Jul 23, 2019 | Canadian Professional Sales Association

Recruiting, retaining and developing your best salespeople should be every sales leader’s goal. This is no trifling matter. Your sales team can be th...

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