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CPSA Virtual Training Session: Fueling Your Sales Funnel
Jun 14, 2019 | Canadian Professional Sales Association
In today’s competitive marketplace, successful salespeople need to be developing new business through careful planning and organization. This...
Creating and Developing the Sales Funnel
Dec 17, 2018 | Canadian Professional Sales Association,
In this episode of the Sales Hacks show, we look at what goes into creating a sales funnel. Our guest expert is Tibor Shanto, Toronto-based sales e...
Account Based Sales and Nurturing a Sales Funnel
Mar 1, 2018 | Canadian Professional Sales Association, Social Media & Tech Series
An account-based model treats every account like a market of one. Instead of one salesperson targeting a single contact within a company, an entire te...
Channel Strategy And Creating A Sales Funnel
Feb 20, 2018 | Canadian Professional Sales Association
The days when a sales team could work with their marketing departments to build lists, send out mass email campaigns, rely on chance meetings at trade...
PODCAST TRANSCRIPT - Sales Hacks - How to Build A Sales Funnel and Harvest Leads
Dec 14, 2017 | Canadian Professional Sales Association
In the first episode of the new CPSA Sales Hacks podcast series, we will investigate the differences between hunting and farming in sales, when e...
How to Build A Sales Funnel and Harvest Leads
Dec 14, 2017 | Canadian Professional Sales Association, Social Media & Tech Series
In the first Sales Hacks episode, we will investigate the differences between hunting and farming in sales, and how to develop a sales funnel which fe...
Fill Your Sales Funnel with the Most Likely Opportunities
Sep 25, 2017 | Canadian Professional Sales Association
When a gardener plants a garden, they dig out the grass and weeds to make room for the flowers and shrubs, they choose plants that look healthy and gr...
SalesProChat: The Evolution of Content and its Impact on the Sales Funnel
Sep 25, 2017 | Canadian Professional Sales Association
In the September 2017 SalesProChat two-part episode, Matthew Gonnering talks with host Bill Banham about types of content and how the content in the s...
The 5 Best Ways to Nurture your Sales Funnel
Jun 19, 2017 | Canadian Professional Sales Association
Is your company’s sales funnel drawing potential customers all the way through to successful sales? Or are you struggling to channel the strongest l...
Connecting the Dots: How To Build a Multi-Channel Sales Funnel with Leanne Hoagland-Smith
May 16, 2017 | Canadian Professional Sales Association, Sales Strategy Series
The modern sales funnel is big and it includes numerous sales channels. At the top of today’s multi-channel funnel sits not just calling, events and r...
2 Best Practices To Strengthen Your Sales Funnel
Jul 12, 2016 | Alen Mayer
The best practices for keeping a robust and active sales funnel have been discussed by every sales leader from Dale Carnegie to Zig Ziglar. Many of th...
What the Problems in Your Sales Funnel Reveal
Jul 28, 2014 | S. Anthony Iannarino
You can find sales problems by looking into your funnel (or pipeline, if you prefer). Top of the Funnel Top of the funnel problems are easy to identi...
Transforming Your Company’s Sales Efforts
Aug 7, 2018 | Canadian Professional Sales Association, Social Media & Tech Series
In today’s fast-paced information-driven economy, your first line of sales differentiation from your competitors is you, the sales person. This ...
SalesProChat Transcription: Supporting Canada's Innovative Companies of Tomorrow
Dec 15, 2017 | Canadian Professional Sales Association
In the December SalesProChat episode, Amie Sergas talks with host Bill Banham about Supporting Canada's Innovative Companies of To...
SalesProChat: Supporting Canada's Innovative Companies of Tomorrow
Dec 15, 2017 | Canadian Professional Sales Association
In the December SalesProChat episode, Amie Sergas talks with host Bill Banham about supporting Canada's next generation of innovat...
SalesProChat: Emotional Intelligence, Engagement and Creating a Culture of High Performance
Nov 30, 2017 | Canadian Professional Sales Association
In the November SalesProChat episode, Kristen Harcourt talks with host Bill Banham about the role of emotional intelligence in the workplace and when ...
Time Saving Hacks for Sales Professionals
Oct 12, 2017 | Canadian Professional Sales Association
There’s just not enough hours in the day, right? For sales professionals, working long hours is just part of life if you want to make quota. But there...
Choosing the Right CRM For Your Sales Team
Oct 11, 2017 | Canadian Professional Sales Association
Ensuring you have the right CRM for your sales team is a big component of sales success. You need something that will have all the features to meet yo...
Company Brand: Reputation and Recruiting Top Sales Talent
Jun 19, 2017 | Canadian Professional Sales Association
Did you know that 69% of job seekers wouldn’t take a job with a company with a bad reputation even if they were unemployed? Sounds far fetched but a...
Get Superior Sales Prospects
Jul 28, 2016 | Lori Richardson
If you are in sales there is likely someone on your heels wondering when you will close some business. If you are new, they are looking at you to get ...
Sales Hack #6: Click Funnels / Unbounce
Apr 10, 2016 | Shane Gibson
What is it? Click Funnels and Unbounce are two tools I am familiar with. There are many others but I can with confidence endorse these two. Click Funn...
Terminating Telephone Terror
Mar 23, 2015 | Wendy Weiss
What can strike terror into the heart of even the most successful sales professional or entrepreneur? What can crush self-confidence, destroy self-es...
Pipeline Reviews: Asking Tough Questions to Close More Business
Aug 25, 2014 | Colleen Francis
Music teaches us valuable lessons we can apply to a sales organization. An accomplished musician will tell you that one of the most important skills ...
Sales Management Challenge: What Do You Do When Your Assigned Sales Quota Is Not Achievable?
Jul 25, 2013 | Lee Salz
Ever wish you could brainstorm with your sales management peers on how to solve tough problems? Here’s your chance. Below you'll find a ch...
Going Nowhere Fast: Dealing with Prospects Who Won’t Budge
Jun 13, 2013 | The Canadian Professional Sales Association
You have done your work. Your sales presentation has been persuasive, and you hit on all the points that would bring high value to your prospective c...
Will your ship come in?
Feb 17, 2010 | Colleen Francis
When I am working with private coaching clients I note that ninety-nine times out of a hundred, a lack of consistent revenues is caused by a lack of ...
Manage the Pipeline
Feb 15, 2010 | Rick Johnson
Pipeline Management is fundamentally, a time management problem. It begins with answering the following questions. - Are there alternatives to a sale...
Objectively Re-Assessing Your Current Opportunities
Jan 16, 2010 | Jonathan Farrington
There are two escalating pressures in to-day's marketplace that are creating a need for a more disciplined approach towards sales opportunities: &bu...
Fill Your Pipeline by Refining Your Referral Requests
Sep 15, 2009 | Kendra Lee
Lately I've heard a lot of people talking about how to get referrals. No doubt about it, they're one of the quickest ways to fill your pipeline. The...
Virtual Training Session: The Consultative Selling Approach
Feb 26, 2020 | Canadian Professional Sales Association
Do you have the right solution for your client, but don’t know how to move them along your sales funnel? Professionals that can steer conversati...
What's Hot in Sales Technology?
Aug 19, 2019 | Canadian Professional Sales Association
Today, sales technology plays a critical role in closing deals. In fact, LinkedIn’s the State of Sales Report found 97% of sales professionals r...
How AI is Opening New Routes to Market
Jul 11, 2019 | Canadian Professional Sales Association
What’s your product’s route to market? We’re guessing that for many sales managers, your route to market is something that you’ve taken as a given fo...
Top Sales Pitching Tech in 2019
Jun 24, 2019 | Canadian Professional Sales Association
The impact of technology on modern sales is so significant that it touches every part of the sales funnel. The sales presentation is no exception. Do ...
Components of a Winning Lead Follow Up System
May 29, 2019 | Canadian Professional Sales Association
Did you know that as many as 50% of inbound leads are never contacted by a salesperson? And even for those that do receive a follow up the outlook is...
CPSA Webinar Recording - How to Use Social Selling to Influence your Pipeline
Sep 17, 2018 | Canadian Professional Sales Association
Watch this webinar with Social Selling Expert, Andrew Jenkins to learn: Key tactics and tools to help you better engage with prospects in ...
How AI is Impacting Sales Presentations
Aug 14, 2018 | Canadian Professional Sales Association
The impact of artificial intelligence on modern sales is so significant that it is impacting every part of the sales funnel. The actual sales present...
What is Predictive Sales Analytics and How Can it Help My Sales Team?
Aug 8, 2018 | Canadian Professional Sales Association
The flood of big data into business has brought new ways for sales and marketing teams to collaborate and add value to each other’s work...
Breaking the B2B Barrier: How to Begin Real Dialogue with Prospects
Jul 13, 2018 | Canadian Professional Sales Association
Sales used to be a very different profession. It involved cold calling, uncertain data protection laws, controlled branding efforts, slow medi...
Why Your Team Would Benefit From a Lead Nurturing System
May 23, 2018 | Canadian Professional Sales Association
Lead nurturing is all about building touch points and relationships with individuals who are not currently ready to buy but could lead to a conversion...
Are Your Salespeople Aligned with Your Company's Brand Values?
Apr 11, 2018 | Canadian Professional Sales Association
Brands are the difference between a product that people like and a product that people love. They create a community, a feeling, and a behaviour. They...
How to Use Multiple Communication Channels to Keep Your Brand Front of Mind
Apr 4, 2018 | Canadian Professional Sales Association
Consumers and businesses are bombarded with advertisements and sales inquiries. As a result, people have become good at tuning out marketing messages ...
What's So Special About the Courses Offered by CPSA?
Mar 1, 2018 | Canadian Professional Sales Association
CPSA offers sales training courses to both new salespeople and seasoned pros with years of experience in the field. What’s so special about the course...
The Role of Business Development vs Sales
Feb 23, 2018 | Canadian Professional Sales Association
Many people, outside of business development and sales, often consider that these roles are synonymous; just different ways of describing the same thi...
PODCAST TRANSCRIPT - Social Selling and Tech - LinkedIn and What's Working Best Today?
Feb 13, 2018 | Canadian Professional Sales Association
In this episode of the CPSA Social Selling and Tech show we'll discuss current tactics and top tips to help sales pros get more from LinkedIn. Lis...
Five Top Tips to Improve Your Sales Planning
Feb 12, 2018 | Canadian Professional Sales Association
As Benjamin Franklin once said “by failing to prepare, you are preparing to fail”. Planning is a critical part of business success. Today, businesses ...
How to Use Social Media For Customer Acquisition
Jan 31, 2018 | Canadian Professional Sales Association
Few people could have envisioned just how influential and disruptive social media platforms would become. What looked like a niche technology for teen...
PODCAST TRANSCRIPT - Sales Hacks - How to Overcome the Disconnect Between Sales and Marketing
Jan 25, 2018 | Canadian Professional Sales Association
In this episode of the CPSA Sales Hacks show, we will discuss why there has historically been a disconnect between the Sales department and the Ma...
PODCAST TRANSCRIPT - Social Selling and Tech - How Video is Changing the Way We Sell
Jan 2, 2018 | Canadian Professional Sales Association
In this episode of the CPSA Social Selling and Tech show, we'll discuss how video content helps to increase revenue and ho...
PODCAST TRANSCRIPT - Sales Recruitment and Talent - How to Get Through the Screening Process When Applying to a Sales Role in a Large Organisation
Dec 20, 2017 | Canadian Professional Sales Association
In the latest episode of the CPSA Recruitment and Talent podcast we'll discuss the importance of the screening process for salespeople in l...
PODCAST TRANSCRIPT - Social Selling and Tech - How To Get More From Your CRM
Dec 20, 2017 | Canadian Professional Sales Association
In this episode of the CPSA Social Selling and Tech show, we'll discuss the role of the CRM in ensuring a scalable sales pipeline...
PODCAST TRANSCRIPT - Sales Hacks - Killer Lead Generation Strategies For Sales Pros
Dec 15, 2017 | Canadian Professional Sales Association
In this episode of the CPSA Sales show will consider top strategies and tactics to generate leads for SMBs. Our guest is Patti Pokorchak, Sales...
3 Key Ways to Get Past the Gatekeeper and Close the Sale!
Nov 9, 2017 | Canadian Professional Sales Association
There are many theories and models how to optimize your sales funnel, score your prospects so that they can be passed to sales when they are “sales re...
How to Get Through Year One of a Sales Career with the Tools Needed to Succeed Part One
Oct 27, 2017 | Canadian Professional Sales Association
Your first year in your sales career is crucial. If you can come through your first twelve months with tried-and-tested technical and personal skills ...
How to Motivate Your Sales Team Without Building Negative Competition
Sep 25, 2017 | Canadian Professional Sales Association
Sales is a uniquely meritocratic career and competition among sales staff; with commissions, bonuses and other ‘carrots’, acting as great motivators. ...
How Much Selling Actually Goes into Social Sales?
Sep 25, 2017 | Canadian Professional Sales Association
Have you ever heard about the used car salesman selling “lemons”? Or maybe the sleazy TV salesperson just trying to make their commission? There are s...
5 Top Account-Based Sales & Marketing Tools
Sep 22, 2017 | Canadian Professional Sales Association
An account-based sales model treats each account like a market of one. Usually employed in enterprise-level sales companies and within B2B, the increa...
Episode 3: How to Effectively Manage Your Leads with Rhonda Taylor
Sep 6, 2017 | Canadian Professional Sales Association
Today's salespeople have more channels available to them to identify and engage with new audiences and customers than ever before. When done right, so...
PODCAST TRANSCRIPT: Sales Strategy, “How to Effectively Manage Your Leads with Rhonda Taylor”
Sep 6, 2017 | Canadian Professional Sales Association, Sales Strategy Series
Listen to the podcast here.Bill Banham: Today's salespeople have more channels available to them to identify and engage with new audiences and custome...
What Does a Successful LinkedIn Lead Generation Strategy Look Like Anyway?
Sep 5, 2017 | Canadian Professional Sales Association
Let’s face it, LinkedIn remains the pre-eminent social selling channel because, when done right, it offers the biggest returns for inside B2B salesp...
How Well Do You Really Know Your Clients?
Aug 20, 2017 | Canadian Professional Sales Association
How much do you really know about your customers and target markets? What do you know about what motivates them? How in-depth is your understandi...
Planning Your Sales Week: Top Tips Part 1
Aug 14, 2017 | Canadian Professional Sales Association
What goes into planning out a successful week for your sales job? In the first part of Planning Your Sales Week: Top Tips, we offer four factors t...
Modern Buying Behaviours and Updated Selling Techniques
Aug 10, 2017 | Canadian Professional Sales Association
Sales is a dynamic and ever-changing role. This necessitates a drive for sales professionals to continuously change and adapt in order to stay relev...
CPSA Webinar: Inspect, Assess, and Coach to Win Bigger Deals
May 7, 2020 | Canadian Professional Sales Association
Competition for new business has never been more intense. Despite lots of traditional sales training, most Sales Leaders have no plan or process to I...
CPSA Virtual Training Session: Finding Ideal Clients
Mar 18, 2019 | Canadian Professional Sales Association
Understanding who your ideal clients are is crucial to prospecting success. Identifying who your ideal profitable clients are allows you to strategi...
Sales Tech Insights: Signed. Sealed. Delivered! Part 2
Jul 3, 2018 | Canadian Professional Sales Association
This guest post is published in support of a recent CPSA podcast interview with Jaakko Paalanen CSO at Leadfeeder. Listen to the interview and re...
Sales Tech Insights: Signed. Sealed. Delivered! Part 1
Jun 28, 2018 | Canadian Professional Sales Association
This guest post is published in support of a recent interview CPSA did with Jaakko Paalanen CSO at Leadfeeder. Leadfeeder is a clever web app that inc...
PODCAST TRANSCRIPT - SalesProTips - How Employee Advocacy Can Grow Your Brand
Feb 23, 2018 | Canadian Professional Sales Association
There's an untapped resource out there which more sales leaders and frontline pros need to know about. By utilizing the best empl...
PODCAST TRANSCRIPT - Sales Recruitment and Talent - Succession Planning For SMBs. What to do When Your Top Sales People Move On
Feb 21, 2018 | Canadian Professional Sales Association
In this episode of the CPSA Recruitment and Talent podcast we'll discuss the importance of developing leaders and bringing through the nex...
Social Selling Techniques That Will Generate More Leads
Feb 14, 2018 | Canadian Professional Sales Association
Social networks have evolved beyond platforms to connect with friends and family. They are now tools for commerce, media, and selling. However, with s...
PODCAST TRANSCRIPT - Social Selling and Tech - Brand and Messaging
Jan 16, 2018 | Canadian Professional Sales Association
The Importance of Creating and Sharing High-Quality Content In this episode of the CPSA Social Selling and Tech show we'll disc...
Brand and Messaging - Creating and Sharing Engaging Content
Jan 16, 2018 | Canadian Professional Sales Association,
In this episode of the CPSA Social Selling and Tech show we'll discuss the types of content that are used at different stages in the sales and marke...
Have You Tried These Sales Follow-Up Strategies?
Jan 12, 2018 | Canadian Professional Sales Association
Five Ideas to Keep your Prospect Engaged Sometimes prospects have a need or desire for your product, but, for whatever reason, now is not the right ti...
Habits of Improving Telephone Prospecting Success
Jan 12, 2018 | Canadian Professional Sales Association
With all of the hype around social selling, AI, and lead generation, it is easy to overlook the old-standby method – the telephone. When us...
Top 10 Sales Personalities of 2017
Jan 3, 2018 | Canadian Professional Sales Association
2017 is coming to a close. The end of the year is a great time to look back and recognise some of the most influential sales personalities of 2017. He...
The Elements of a Winning Sales Presentation
Jan 3, 2018 | Canadian Professional Sales Association
So your clever sales and marketing funnel process had led to a meeting in the book with a client who'll be expecting to see a stellar presentation. So...
CPSA Roundtable Webinar: Coming Out Strong in a Post COVID-19 Economy
Sep 3, 2020 | Canadian Professional Sales Association
As the Canadian economy begins to adjust to the new normal, it is more important than ever for organizations to have strong sales leadership. Orga...
Member Insights Report 2: How Canadian Businesses Are Coping Under COVID-19
Aug 31, 2020 | Canadian Professional Sales Association
This report is the second in a series of reports meant to shine line on the state of the sales industry during the pandemic. In mid-June, the CPSA co...
2021 CPSA Sales Compensation Survey
Aug 7, 2020 | Canadian Professional Sales Association
Understanding how much to pay and what to pay for in the sales compensation program is critical to achievement of targets, getting the desired behavio...
Member Insights Report 1: How Canadian Businesses Are Coping Under COVID-19
May 28, 2020 | Canadian Professional Sales Association
The CPSA recently conducted a survey among its members to gain insight on how the pandemic has affected day-to-day sales activities and to identify ho...
CPSA Webinar: Resilience and Mindset During Uncertain Times
May 19, 2020 | Canadian Professional Sales Association
The current state of the world can impact us all personally and professionally. It is fundamentally changing the way we as sales professionals work,...
CPSA Webinar: Sales Coaching Through Crisis: Maintaining Relationships and Business Continuity
Apr 29, 2020 | Canadian Professional Sales Association
The COVID-19 pandemic is impacting all of us personally and professionally. It is fundamentally changing the way we as sales professionals work, as ...
CPSA Webinar: CPSA Webinar Selling and Succeeding in Turbulent Economic Times
Apr 24, 2020 | Canadian Professional Sales Association
This webinar, hosted by Shane Gibson will give attendees the tools, insight and strategies needed to respond to today’s marketplace conditions...
Building Lasting Rapport Online- Nurturing Genuine Relationships
Apr 6, 2020 | Joy Sayers CSL, President & CEO, CPSA
Building lasting rapport with your prospects and customers is a crucial step in achieving sales success but as we enter unprecedented times during th...
Our Commitment to the Sales Community
Apr 3, 2020 | Joy Sayers CSL, President & CEO, CPSA
As the COVID-19 pandemic continues to impact us and our businesses, it has never been more important to keep abrea...
COVID-19 Support: Eligible Business can Receive Wage Subsidies of up to 75%
Apr 1, 2020 | Joy Sayers CSL, President & CEO, CPSA
Here at the CPSA, my team and I are committed to keeping up-to-date on any news and announcements that may help Canadian businesse...
OPPORTUNITY FORM
Jan 17, 2020 | Canadian Professional Sales Association
Use this template to turn product conversations into purposeful business conversations using the 8-steps of consultative selling. DOWNLOAD PDF
TERRITORY PLANNING TEMPLATE
Jan 17, 2020 | Canadian Professional Sales Association
The purpose of this form is to help you develop and map out your territory plan and strategies that will help you achieve your goals. DOWNLOAD PDF
Improving Morale in the Sales Department
Nov 26, 2019 | Canadian Professional Sales Association
Low levels of morale in the sales department can harm productivity and cut potential profits. So how can leaders of sales professionals ensure that th...
Aligning Incentives with Sales Targets
Nov 19, 2019 | Canadian Professional Sales Association
Targets are at the core of the sales profession. More than any other role in a company, sales performance is directed by, and measured through, achiev...
[INFOGRAPHIC] 6 Ways to Personalize YOUR Pitch with Social Selling
Nov 12, 2019 | Sandler Training
Every time you identify, contact, or network with connections online, you're employing a social selling strategy. Social Media and online marketing ha...
Getting Buy-In For Sales Training
Nov 12, 2019 | Canadian Professional Sales Association
Your salespeople are essential to the success of your business. They need to be experts in areas such as prospecting, relationship building, needs an...
LinkedIn® Levers Tool - Sandler Training
Oct 15, 2019 | Sandler Training
Researching a prospect or client? Information on LinkedIn can be a huge help - Use this checklist from Sandler Training for ideas to consider whe...
Advancing Women in Sales through Mentoring, Education and Partnerships
Oct 15, 2019 | Canadian Professional Sales Association,
In this episode we discuss ways to advance women in the sales profession. Our guest is Kathleen Kischer, Founder of Women In Sales (WINS) and Senio...
Tips to Attract Top Sales Talent on a Limited Budget
Sep 24, 2019 | Canadian Professional Sales Association
For a small business, hiring top sales talent is a must if you want to grow your revenue and market share. Attracting the best salespeople often come...
Collaboration-Focused Tech That's Changing How Teams Sell
Sep 9, 2019 | Canadian Professional Sales Association
Team selling is no longer a dirty term, in fact it’s an integral part of account-based selling. While salespeople have traditionally avoided co...
The Five Most Common Social Selling Mistakes
Sep 2, 2019 | Canadian Professional Sales Association
Social selling is an important strategy for the modern sales professional. A LinkedIn case study showed that “engaged social sellers gener...
[EBOOK] LinkedIn: The Sandler Way - 25 Secrets that Show Salespeople how to Leverage the World's Largest Professional Network
Aug 27, 2019 | Sandler Training
CPSA Accredited Partner, Sandler Training began work on this ebook because they've found that so many sales professionals struggle with this mysteriou...
How to Be a Transparent Sales Leader and Increase Team Engagement - Part 2
Aug 26, 2019 | Canadian Professional Sales Association,
In part two of this CPSA interview, Chris Champagne and host Bill Banham will discuss four proven ways to be a transparent sales ...
[INFOGRAPHIC] 10 Ways to Achieve Your Top Sales Priorities
Aug 22, 2019 | RAIN Group
CPSA Accredited Partner, RAIN Group recently surveyed 423 sales and enablement leaders and discovered their top 10 sales priorities for the year ahead...
How to Be a Transparent Sales Leader and Increase Team Engagement - Part 1
Aug 19, 2019 | Canadian Professional Sales Association,
In part one of this CPSA interview, we’ll consider why managers of salespeople should be transparent in their leadership strategy. Liste...
It's Not About Making a Fast Buck. Why Relationships Matter
Aug 12, 2019 | Canadian Professional Sales Association
As sales technology becomes more and more prevalent in sales, the role of the salesperson is changing. With the increasing automation of manual proces...
Generation Z and Sales
Aug 5, 2019 | Canadian Professional Sales Association
Sales: The Next Generation (These Are The Voyages of the Gen Z Sales Pros) Want to feel really old? Those young kids you keep referring to with the bl...
Asking For Referrals in the Digital Age
Aug 1, 2019 | Sandler Training
Referrals and introductions should be central to building a quality pipeline for your business. Most sales professionals are leaving up to 75% o...
How to Build a Winning Sales Compensation Structure
Jul 23, 2019 | Canadian Professional Sales Association
Recruiting, retaining and developing your best salespeople should be every sales leader’s goal. This is no trifling matter. Your sales team can be th...
Using Email to Grow Sales
Jul 15, 2019 | Canadian Professional Sales Association,
In this episode of SalesProChat, we hear from Toronto-based Shawn Finder about email marketing best practices and tips to stay compliant. Listen t...
How to Assess the Success of Your Sales Team Leader
Jul 9, 2019 | Canadian Professional Sales Association
A good sales team lead spends a great deal of time actively monitoring and tracking the success of their sales team using a variety of KPIs. But when ...
Sales in Publishing and Developing a Culture of High Performce
Jul 8, 2019 | Canadian Professional Sales Association,
In this episode Bill Banham chats with Michelle Sartor, Vice President Sales, Nelson Education about the unique challenges of a sales career in the...
Robots v Humans: Social Selling Strategy in 2020
Jul 3, 2019 | Canadian Professional Sales Association
Once considered a new frontier in sales, today social selling is firmly part of the sales landscape. 78% of social sellers outsell sales pros who don...
10 Ways you can Use LinkedIn to Prospect More Effectively
Jul 1, 2019 | Sandler Training
Are you sure you're using LinkedIn effectively? Sandler Training has compiled the top ten ways you can get better prospecting results using LinkedIn.&...
Sales in Manufacturing and Distribution
Jun 24, 2019 | Canadian Professional Sales Association,
In this episode, we consider how deep-level sales training has helped propel the Saeplast sales team to achieve results. Our guest is Brian Gooding, ...
What Does Your Company's Brand Really Stand For and How Does it Impact How You Sell?
Jun 19, 2019 | Canadian Professional Sales Association
Do you know what your company’s brand stands for? As a sales professional, you may not consider your company’s brand too much. Branding, t...
Objection Handling and Strategies Buyers Use to Cut the Price
Jun 17, 2019 | Canadian Professional Sales Association
Price objections are often the stumbling block of negotiations. Savvy buyers want to secure the best possible deal and know that the nearer a deal is ...
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Latest Resources
2021 CPSA Sales Compensation Survey
Aug 7, 2020 | Canadian Professional Sales Association
Building Lasting Rapport Online- Nurturing Genuine Relationships
Apr 6, 2020 | Joy Sayers CSL, President & CEO, CPSA
Our Commitment to the Sales Community
Apr 3, 2020 | Joy Sayers CSL, President & CEO, CPSA
COVID-19 Support: Eligible Business can Receive Wage Subsidies of up to 75%
Apr 1, 2020 | Joy Sayers CSL, President & CEO, CPSA
Most Popular
Top Tips to Increase Your Sales Team's Effectiveness
May 16, 2017 | Canadian Professional Sales Association
How to Sell to Anti-Social Leads
May 9, 2017 | Canadian Professional Sales Association
Key Findings from the CPSA Compensation Reports
Mar 16, 2017 | Canadian Professional Sales Association
5 Characteristics of Successful Salespeople
Aug 16, 2017 | Canadian Professional Sales Association
Recommended Resources
The Difference Between Loyalty and Retention
Nov 20, 2017 | Canadian Professional Sales Association
How to Negotiate with Different Personality Types
Nov 20, 2017 | Canadian Professional Sales Association
Key Follow-Up Strategies to Keep your Prospect Engaged
Nov 20, 2017 | Canadian Professional Sales Association
Must-Have Prospecting Tools for Every Sales Person
Nov 20, 2017 | Canadian Professional Sales Association
5 Ways You Can Benefit from Sales Training
Nov 20, 2017 | Canadian Professional Sales Association
Do Your Research
Dec 12, 2017 | Canadian Professional Sales Association
Good Questioning Skills
Dec 12, 2017 | Canadian Professional Sales Association
Sales Value Quantification
Dec 12, 2017 | Canadian Professional Sales Association
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